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TikTok faces critical deadline as creators shift to other platforms
TikTok faces a critical deadline on April 5, as its parent company ByteDance must divest its US operations under a national security law established by former President Biden. Despite avoiding a ban earlier this year, uncertainty looms, prompting creators like Gianna Christine to diversify to platforms like Snapchat and YouTube. President Trump expressed optimism about reaching an agreement to keep TikTok operational in the US, while marketing firm Meltwater noted a decline in scheduled posts on TikTok amid concerns about its future.
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